Customer UX for websites: We talk through the USP's of the business, the key triggers for individuals, what people buy into when looking at a product or service, be it price, experience, other customers views, the detail and clarity of the offering, the history of the business or the people in that business. These are all trust signals that we need to balance and talk through the importance of when designing a scalable website.
SaaS UX: New software has to be robust, logical, simple and well tested. For staff to change and adopt new ways of working can be challenging. Its really important that the staff embrace a new solution they will be working on day to day. We ensure these journeys are clear, concise and user friendly. A well structured, easy to use system will ensure data is captured easily, transparent, accurate and reportable which in turn ensures the business decisions can be made in an informed manner. We look ahead to further potential development and ensure the first stages are developed with a strong structure which allows for solid enhancements and future development is simple to implement.
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